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单位英文推荐信(出国留学)

2021-11

DearSirorMadam,

ItakegreatpleasureinremendingMissKathleenLufortheaeptanceintoyourdistinguishedmunicationMasterprogram.BeingthedirectorofinPR,OgilvyChina,Ihaveaverygoodchancetoobserveherperformanceandmunicatewithherinourdailyworkinthepastonemonth.

Ogilvy&MatherPRChinaistheChina'snumberonepublicrelationsconsultancy,coveringawiderangeofTechnology,HealthandMedical,CorporateandFinance,PublicAffairsandStrategicMarketingpractices.Weofferprofessionalserviceformosttop500multi-nationalpaniesandwehavestrictrequirementsforouremployees.Evenforintern,therearerigidpaper-basedtestandinterviews.Kathleen’stalentandpotentialoutshinedheramongtonsofapplicants.

WhatimpressedmethemostisKathleen’sstrategicthinking.Ininterview,shepresentedanadditionaldocument,areportaboutHealthCarePRinChinesemarket,inwhichsheanalyzedmarketshareofeachPRagenciesandproposedOgilvy’sHealthCaremarketexpansionstrategy.Itisreallysurprisetoseesuchastrategicstatementfromastudentwhohadnorelatededucationalbackground.Ithinksheistheverycandidatewearelookingfor.

Kathleenisextremelysmartandhighlyefficientindailywork.Hermainresponsibilityismediamonitoring—collectinginformationfromeverypossiblechannel,filteringouttheelitepartasthematerialfornewsclipping.Toofferaprofessionalandaurateconsultingfortheclients,shealwaysself-learntrelatedknowledgewhenshegotinvolvedanewproject.Atverybeginningofherinternship,shefinishanEnglish(tellthenatureofthereport)reportforclientsinonlyoneweek,whichreceivedpositivefeedbackfromclients.Sheatthesametimeparticipatedinseveralprojects.Theheavyworkloadneverfrustratedher,andinsteadmotivatedhertofindoutefficientwaytosolveproblems.

Whatimpressedmemostisthatsheishighlymotivatedtogoextramilestosupportherdailyroutine.Tohelptheclientsbetterresponsetothemediainthepressconference,sheinitiativelypreparedthebriefingbookofsuggestedanswerstothepossiblequestionsfromjournalists.Suchareportguaranteedthesuessoftheactivity.Tobetteradministratethedataforprojects,sheestablishedtheinternal“datalibrary”whichincludesthefrequentlyusedMediainformationandindustryinformation.Sotheotherteammemberscanquicklyfindoutthecirculationofsomeimportantmedia,andgetthetimelyupdateindustryinformation.

Industrious,analytical,self-motivatedandthatisnotallofher.(Thesentencelooksdull.Bettertochangeanotherone.)Addingtohermeritsareteamwork,creativity,andgoodmunicationskill,whichsurelyqualifyherworthyassetinyouruniqueprogram.binedwithmyworkingexperience,IhavenodoubtthatNiwillbeapromisingPRinthefuture.Therefore,Iremendherwithoutanyreservation.Yourfavorableconsiderationwillbehighlyappreciated.